Friday, October 24, 2014

This is Your Clients And Their Weddings. Any questions?


Oh, man. This is so funny, mostly because there's a lot of truth in it. A lot of truth, which is a little daunting. But I look at this and think, well, yeah, you're going to go through each of these steps, and this is how I - and you as a wedding planner -  will help make it all a little easier to deal with:

1. Find a venue - You both have different ideas. I can get you the information you need to agree on a choice, and give you some other venue options as well, if you want them. 

2. Make a guest list - I can show you how to work from the outside in - pick a number and then fill in the guests. I can also tell you how to tactfully handle the "friends" discussion with your parents!

3. Set a budget - I can help you understand what's going to be in your wedding budget, talk through what you want your wedding to look and feel like, and come up with a realistic number. I can also give you the guidance you need to stick to it.

4. Resist the urge to elope - When this comes up, and it will, be compassionate. Emphasize the plan you have to move forward. Be compassionate some more. Practice this phrase: "Just let me know what you need and how I can help."

5. Send out Save the Dates - Your couple will ask if they have to send them out. They don't. They can, but it's not a requirement. They can still to emails, phone calls and Facebook posts if they don't want to invest the time and money. But if they do, then how can you help?

6. Fight about things that you don't actually care about - If they ask for your opinion - IF - then offer it, focusing on the consequences or logistics of either option. Then do whatever it is that they decide on. 

7. Register for things you don't care about - See #6. Give them options for alternative registries for stuff they DO want.

8. Hire an officiant - Give them the options let them make the decision. "What do you want, and how can I help?"

9. Invitations - Let them know what the process is, and why it takes a while. You've got to order them, wait for them to get to you, and then take a few hours to mail them out. Calendar it out. Oh, and RSVPs are the Devil. Warn them: Some people will not RSVP on time, and they will have to call or contact the ones that didn't. Offer to help with that. 

10. Have awkward conversations with friends you didn't invite - Oy. Cringe along with them, sympathetically, say as little as possible!

Have you RSVP'd for my Teleclass launch call on Tuesday, October 28th? Learn the Ten Things I Learned in Ten Years of Wedding Planning, and how you can sign up for my coaching program for wedding planners. 

Cheers, 

Liz Coopersmith
The Wedding Planner Coach
323-592-9318
liz@weddingplannercoach.com



Tuesday, October 21, 2014

What I Know is True About Your Wedding Planning Business

Your wedding planning business is starting to feel stressful and overwhelming. You're constantly counting and recounting past planning mistakes, the potential clients that got away, and constantly doubting yourself. You've only been in business for a year or two, and your lack of expertise is beginning to show...or least that’s how you feel.


Remember how excited you were when you started? Being your own boss meant freedom, right? Planning weddings was fun, and you embraced all the beauty and all joy that comes with creating one of the best days in someone’s life. But now it feels like way too much work with very little reward. Your clients seem demanding and unreasonable, and you don’t know how to manage their expectations. You only have a few weddings next year, and the money you expected to make isn't flowing in. This is not the business you wanted.


Or maybe you've already coordinated one or two weddings on your own, but you're afraid to make your passion a full-fledged business. What if you fail?

But, businesses don't fail. They give up.  

If you're not ready to do either one of those, then you need to learn how to become a better, more confident planner, and create a stable and money-making business.

I’m Liz Coopersmith, The Wedding Planner Coach. As the owner of Silver Charm Events, I’ve coordinated almost 200 weddings since I started in 2004. In the meantime, I’ve written wedding advice columns for The Huffington Post, Wedding Wire, and TheBrokeAssBride.com. I’ve written books on wedding planning, and I've taught classes on wedding planning. 

But what's important is that I’ve been where you are - uncertain, with a dwindling bank account - and I made myself into a wedding planning expert. I know what it takes to run a successful wedding business, a business that will continue to excite you, and continue to grow. I know that with a few tweaks, and enough support and guidance, you will know how to do this, too.




I've created three coaching programs, three different ways to get the help you need to fine tune your expertise and your money-making potential. And on October 28, I'm going to tell you all about them, and answer any questions you have.

Start feeling better about your business today - RSVP for my teleclass launch and find out how to get the help you need:

Introductory Tele-Class and Q&A
Tuesday, October 28th
1:00pm PST
“Ten Things I've Learned in Ten Years of Wedding Planning”
There are 10 essential lessons I’ve learned in my wedding planning career, and I'm passing them on to you. There will also be a Q&A session at the end, and we’ll go into more detail about my new wedding planner coaching program, which launches in November. Every participant will also be sent an mp3 of this call . RSVP for the call and you’ll get a special bonus article “What You Don’t Know About Wedding Planning: Photography,” and my weekly coaching newsletter, “Planning for Success.” RSVP now.

Cheers,

Liz Coopersmith
The Wedding Planner Coach
Questions?
323-592-9318